One of the keys to retaining clients and acquiring new clients is to listen effectively and ask the right questions. Many financial advisors only ask the pertinent questions necessary to develop a financial plan for each individual client. However, deepening this relationship will prove to your clients that you understand how they think and what their ultimate goals are.

Listening to your clients and learning more about them may help them feel like more than just another revenue stream. Once they see you have a vested interest in them and their family, they will be more inclined to refer you business and possibly transfer more assets to you.

There are many advisors who are likely just as smart as you so it helps to really know your clients. Building a rapport with your clients will likely go a long way.